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Creative unveils new Super X-Fi products at CES 2019

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SINGAPORE (Jan 3): Creative Technology has unveiled a slew of related Super X-Fi products in conjunction with Wednesday worldwide launch of the Super X-Fi headphone holography technology at CES 2019.

Previewed in its prototype form last year, Super X-Fi recreates the soundstage of a multi-speaker surround system in a pair of headphones, and personalises it by scanning the user’s head and ears, so that the custom-fit audio experience becomes more natural.

Following up on that is the latest addition to the product range - the Creative SXFI AIR series, the world’s first headphones to incorporate the Super X-Fi UltraDSP chip.

The SXFI AIR is a Bluetooth and USB headphone with Super X-Fi and other innovative features. The SXFI AIR C is an entry-level USB headphone with Super X-Fi aimed at the gaming market.

The headphones are compatible with Android and iOS devices, and can be used on platforms including PS4, Nintendo Switch, Mac and PC.

Creative will also be showcasing its other latest audio solutions at CES from January 8-11. This includes its newest and most advanced sound card Sound Blaster AE-9; Outlier Air, the first true wireless earbuds with outstanding battery life and Sound BlasterX G6, the USB sound card for gaming audio.

Shares in Creative closed 4 cents lower at $3.55 on Thursday.




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